All Our Shops


Father’s Day Gift Guide for 2017

June 9, 2017

Time to remember all those hard-working, hard-playing dads out there with something thoughtful this Father’s Day. We have some gift ideas for you: Helio Pressure Shower from Nemo Equipment Everyone who lives here in Florida knows it gets hot and sand gets everywhere. Take pity on Dad and speed up his after-the-adventure cleanup. This 2.9-gallon […]

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Meet Our Staff: Melissa

February 8, 2017

What I do: Kayak manager. At Bill Jackson’s: 22 years. “I love selling fun. And I love to buy the newest cool gear for the Kayak department.” Personal: Born Providence, R.I.; mother of twin boys. Before Bill Jackson’s: Went to St. Petersburg College and worked as a Radiology tech. I’m passionate about: Books. “I absolutely love […]

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Archery for Beginners: Tips for Getting Started with a Compound Bow

December 22, 2016

Archery is one of the fastest-growing sports in the country. It’s fun, it’s challenging, and it’s rewarding to see yourself improve with practice. But it’s also important to start off on the right foot by getting the proper archery equipment for beginners. Here’s a quick guide explaining basic archery supplies and how to choose the […]

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Meet Our Staff: Brant Bowers

December 7, 2016

What I do: Camping manager At Bill Jackson’s: 12 years. Personal: Born Vienna, Va.; married, one daughter. I like to: backpack, paddle canoes and kayaks, geocaching with family, being outside in a natural setting. I also like contra dancing (New England line dancing). What I’ve done: Worked in outdoor education, teen development (ropes courses), environmental […]

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How to prepare properly for winter paddling

November 29, 2016

Living here in the Sunshine State we enjoy the outdoors year round. But despite the pleasant air temperature during our “winter” in Florida, the water in our rivers, lakes and the Gulf of Mexico does chill quite a bit. You can suffer from hypothermia if you don’t outfit yourself properly. So here are some tips […]

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Meet Our Staff: Mike Love

November 14, 2016

What I do: General manager, since 2006. At Bill Jackson’s: 20 years in the Dive Shop. Personal: Born St. Petersburg. Fla.; married, one son. What I’ve done: Served in Army, went to St. Petersburg College, tax preparer, private pilot. Passionate about: Scuba diving, guns. Training: NAUI course director, NRA instructor. Favorite dive spot: Eleuthera in […]

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Sun protection for the beach and the ski slopes

November 11, 2016

Floridians generally are pretty well-versed when it comes to sun protection. We spend a lot of time at the beach, so we know a thing or two about battling the harmful effects of the sun’s rays. But those rays can be a bit sneaky, can’t they? You can get burned quickly out on the water […]

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Ready to Buy Your Own Scuba Tanks? Here’s What You Should Look For

November 4, 2016

There are many reasons to purchase your own scuba diving equipment once you’ve attained your certification. For instance, now you have the freedom to dive nearly wherever you want, whenever you want. You get to dive on your schedule, spending less time at the dive shop waiting to rent equipment, or waiting for it to […]

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3 Motivation Tips for a Healthier, Happier You


September 21, 2016

A recent Centers for Disease Control and Prevention survey of Americans over age 50 reported one in four don’t participate in any physical activity at all outside of their regular work duties. Studies and experts tout the many benefits exercise has for the heart, the mind, and the body overall. We know this. You know […]

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Stress Test: Yeti Rambler vs. The Other Guy

September 18, 2016

There are plenty of Internet videos about how less expensive insulated cups compare to the Yeti Rambler when it comes to keeping drinks cool/hot. We’re not going there. Instead, we tested the stainless steel quality, putting a Yeti and The Other Guy in the hands of staff member Matt, the Human Vice. Here are our […]

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