All Our Shops


How to Pack a Cooler to Stay Cold Longer on Your Next Adventure

September 14, 2018

Keeping food and drinks cold during a camping trip can be a challenge, especially in the summer here in Florida. Nobody likes ice melt inside the cooler turning hot dog buns to mush. Follow these preparation and packing tips, and you’ll enjoy cold food and beverages for an entire weekend or much longer. Before you […]

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Easy Florida Fun: Shrimping

June 24, 2018

Water is a central feature of fun in Florida. Now throw in capturing some tasty eats, and you’re really ramping up the fun factor. One of the easiest and most inexpensive ways to put together fun and a feast around the water is shrimping. There are a variety ways to hunt and capture shrimp, but […]

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2018 Disaster Prep Sales Tax Holiday – June 1-7, 2018

May 23, 2018

When Irma swept across Florida, were you prepared? Florida’s 2018 sales tax holiday on select disaster preparedness supplies runs from June 1 (the first day of hurricane season) until June 7. So as you prepare for the 2018 storm season, if you buy qualifying supplies you will not pay sales tax on those items. A detailed […]

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How to Stand Up on a Paddleboard: A Beginner’s Guide

April 10, 2018

Paddleboarding is a truly different water experience, one you must try to fully appreciate. “It’s easier than you think,” says Marcus, who works in Bill Jackson’s Paddling Dept. “It’s a very unique thing to stand on water. You’ve just got to do it.” Paddleboarding requires little equipment and just minutes to learn. At a minimum, […]

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4 Surprising Health Benefits Of Outdoor Adventure Travel

January 2, 2018

Many Americans love the great outdoors because of the full-sensory experience. After all, there’s nothing quite like cool fresh air, the sound of a river, the view of a beach shoreline, and the feel of the ground crunching beneath your hiking boots. But aside from sights, sounds and smells, there are other reasons to love the […]

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Fall adventures to take advantage of cooler temperatures

November 1, 2017

The worst of the heat and humidity is behind us as October ends in the Tampa Bay region. Many adventurers will still enjoy the water to some degree, but now the woods will be less daunting as the mosquitos become less of a bother. Here are some ideas for fall adventures: Hiking For most of […]

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How To Prepare For Hiking A 14er

August 28, 2017

Hiking is an incredible experience. Whether you’re hiking to take in fresh air, get in a workout or summiting mountains for grand views, it’s important to prepare for the changing elements. This is especially true when you decide to tackle your first 14er. A 14er, or “fourteener,” is a mountain summit of at least 14,000 […]

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Intro to Backpacking Clinic

July 31, 2017

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Meet Our Staff: Joseph Newton

June 14, 2017

What I do: Gun Shop manager. At Bill Jackson’s: Nearly 17 years over several stints, beginning in 2000. Personal: 61 years old. Claim to fame: The shop’s Triple Crown hiker. Completed thru-hikes of the Appalachian Trail (1999), Pacific Crest Trail (2002) and the Continental Divide (2012), totaling roughly 7,900 miles. Before Bill Jackson’s: Served in U.S. Army a […]

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Father’s Day Gift Guide for 2017

June 9, 2017

Time to remember all those hard-working, hard-playing dads out there with something thoughtful this Father’s Day. We have some gift ideas for you: Helio Pressure Shower from Nemo Equipment Everyone who lives here in Florida knows it gets hot and sand gets everywhere. Take pity on Dad and speed up his after-the-adventure cleanup. This 2.9-gallon […]

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